Ever feel like most cold emails in your inbox could have been written by the same tired robot? This conversation breaks down where campaigns really go wrong, from subject lines and shaky domains to lists and AI tools that forget an actual person is reading on the other side.
Take a moment to see how a few simple fixes can turn your outreach from background noise into honest, human conversations.
Humanizing Cold Email in a Noisy Digital World ✉️
Watched the full episode here »
Published: March 12, 2024
I sit down with Brian Nichols to unpack why so many outbound campaigns feel robotic and fall flat. I walk through the biggest mistakes I see founders and sales teams making with subject lines, domain setup, list building, and copy that forgets there is a real human on the other side. I also dig into how to use AI to scale personalization without losing relevancy, tone, or the simple “Do I actually care about this?” test.
Upside: If you run outbound at all, this episode gives you a concrete checklist of what to fix first: infrastructure that keeps you out of spam, copy that sounds like a person, not a template, and targeting that respects your prospect’s role and bandwidth. You will walk away with practical ideas for tightening your messaging, testing your offers, and using AI as a helper rather than a crutch so more of your cold emails turn into honest conversations.
Impact: My approach reframes cold email from a volume game to a trust game, where every touch is part of your customer experience and brand. For owners, CMOs, and SDR leaders, this conversation is a reminder that you cannot automate your way out of caring. The teams that win blend innovative systems with a genuine human touch in every outreach.
Cold Email, Digital Nomad Life, and Redefining Success in 2025 🌍
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Published: January 14, 2025
Justin Schenck and I sit down to chat about New Year goals, building a life-first business, and why cold email still works when you actually do it right. I walk through my journey from bright-eyed college founder to selling my first startup, bootstrapping Email Outreach Company, and buying, growing, and then selling a digital nomad newsletter from 5,000 to 250,000 subscribers.
Upside: If you are early in your journey, this episode gives you a grounded view of entrepreneurship: why product market fit takes longer than you think, how to test cold email as your main acquisition channel, and when to move from DIY outreach to hiring specialists. If you are a more seasoned founder, you will pick up practical frameworks for building to sell, using newsletters as buy-and-build assets, and structuring your calendar so lifestyle and growth are not at odds.
Impact: My story is a reminder that success is less about highlight reel exits and more about systems: journaling daily, protecting sleep, moving your body, and designing a business that can run without you. My honesty about an unsexy first exit, failed pitches, and saying no to the wrong clients will resonate with anyone who has been through the grind and is now optimizing for the best version of themselves, not just the biggest revenue number.
Cold Email, AI, and Failing Forward On Office Hours 🎙️
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Published: October 04, 2025
David Meltzer welcomes me to talk about why email is still one of the most overlooked but powerful channels in business. I share how, when you do it right, email is really about connecting party A to party B, and how AI has turned this into both a golden age for email and a minefield when people use automation lazily. We also get into the emotional side of entrepreneurship: feeling like you are hanging onto a branch in a hurricane, living with the idea that everything could disappear tomorrow, and using that reality to stay hungry while learning through constant embarrassment, risk, and failure.
Upside: If you rely on email for sales, marketing, or building your personal brand, this conversation gives you a mindset and systems upgrade. I talk about treating email as a high intent, intimate channel instead of a spam cannon, and how to pair AI with genuine care so your messages feel human, not robotic. Founders and leaders will also hear a practical reframe on failure and rejection, seeing them as the path to becoming a better operator and a more resilient human.
Impact: My perspective is simple: in a noisy, automated world, the people who win are the ones who stay students of their craft, keep a real human voice in their outreach, and never disconnect from the ground truth in their inboxes. For entrepreneurs and executives, it is a reminder that your reputation is built over a lifetime and lost in a moment, and that the real edge comes from combining durable channels like email with perseverance, humility, and a willingness to iterate in public.
My Last $.02
In a world of automation and shortcuts, your email is often the first real test of whether someone can trust you and your brand. When you get the infrastructure right, speak clearly, and use AI to support thoughtful personalization rather than replace it, every send becomes a small proof of how you do business.
Over time, that mix of systems and genuine care lets you grow at scale without losing the human touch that keeps doors open.
Until next time, happy emailing!
Adam