Unlocking the secrets to cold email success. Want to know how a 43% open rate is achievable or how AI security can outsmart the latest phishing threats?

Here’s what you’re waiting for: insightful information on how to change your game in terms of emailing outreach, along with a simple step-by-step guide on how to keep your emails out of the spam folder.

Get ready to elevate your strategy and shine in a crowded inbox!


Crafting Cold Emails that Actually Get Read 📧Watch the full 9-min video here

Video published: October 2, 2024

The video “How to Write the PERFECT Cold Email (43% OPEN RATE!)” by Apollo breaks down what makes a cold email stand out in an executive’s overcrowded inbox.

The industry average open rate for cold emails? Just 6%.

Reply rates? A meager 0.9%.

But Sam McKenna from Apollo shares how to flip the script, revealing a 43% open rate and a 20% reply rate using her “Show Me You Know Me” approach.

It all starts with a smart, specific subject line and a first sentence that gets personal without wasting time. McKenna walks us through why longer emails, tailored to solve the buyer’s problem and preempting objections, actually outperform the typical short sales emails.

She even warns against using presumptuous calendar links and suggests a more respectful way to schedule meetings.

Key Takeaways:


Email Security: Evolving Threats and Smarter Defenses 🛡️ Read the full 1,215-word article here

Article published: October 3, 2024

In the article “Email security is still evolving: Understanding new threats and defensive measures”, published by CISO, Mike Britton of Abnormal Security takes a deep dive into how email remains both a trusted communication tool and a prime target for increasingly sophisticated cyberattacks.

Phishing attacks have surged by 112.4% in the U.S. alone, driven by new attack vectors like file-sharing phishing, Generative AI, and the rise of Phishing-as-a-Service (PhaaS).

Cybercriminals are exploiting familiar services like Dropbox and ChatGPT to bypass traditional email defenses, and many attacks are designed to be nearly impossible to detect.

AI-driven solutions are now essential, using behavior analysis to spot subtle deviations in communication patterns before an attack even reaches the inbox.

Key Takeaways:


Boost Cold Email Deliverability with This Simple Google Workspace + Porkbun Setup 💼Watch the full 9-min video here

Video published: October 2, 2024

In “Get Cold Emails Delivered Every Time With This Simple Google Workspace + Porkbun Set-up”, David Walker-Dobson from aisisted walks us through the nitty-gritty of ensuring cold emails land where they belong—your prospect’s inbox.

The video shows how to connect domains to Google Workspace using Porkbun, a domain registrar, and set up essential email authentication records like SPF, DKIM, and DMARC to prevent your emails from being marked as spam.

David explains why these steps, including creating domains without hyphens or numbers, bulk purchasing, and using advanced DNS configurations, are crucial for boosting deliverability rates.

By the end of this setup, your emails will be much more likely to avoid spam filters, setting you up for cold email success.

Key Takeaways:


Why It Matters

Email is one of the areas most challenged in the present world, in which inboxes are flooded and phishing threats are smarter than ever. Mastering the art of email will differentiate you from others.

Right tactics and defenses will increase open rates and even build trust and credibility. Learn the future of email and stand out in the noise.

Adam