Wondering how to take your cold emailing game to the next level this year? The playing field is changing rapidly, as new strategies and cutting-edge technologies are being brought together for hyper-personalization. Let’s take the polar plunge into the ocean of cold emailing!


Why Your Cold Emails Won’t Land in 2024 📧 Watch the full 43-min video here

Video published: February 23, 2024

I watched “Why your cold emails won’t land in 2024.” by Sopro, an Aussie. Good wake-up call.

The B2B outreach game has really changed, if you keep up.

Spray and pray emailing is so last year.

Today it is new sender rules, jaw-dropping subject lines, and being everywhere at once digitally speaking.
Personalization is no longer nice to have; it’s a must-have.

And timing? Everything.

But that’s not it: Advanced personalization and multichannel prospecting represent your golden tickets to shining above the noise in such a crowded inbox.

Key Takeaways:


The Complete Guide to Cold Emailing in 2024 📧 Read the full 2996-word article here

Article published: February 20, 2024

Cold Emailing Complete Guide: All You Need To Know In 2024″ by Axellerato, is an interesting and long one to read.

In an age where your inbox is a battleground for getting attention, mastering the art of cold emailing has never been more crucial. But this guide not only defines cold emailing but walks you through every step of the process-from understanding its importance in 2024 to preparing, crafting, and measuring the success of your cold emails.

More than sending a message over cyberspace as presented by the guide are such benefits include direct leads approaches, proving one’s proficiency, and network widening with little cost when compared to other marketing ways.

It does not limit itself to the most basic. As a matter of fact, it goes right down to the nitty-gritty of getting ready about your strategy and who in your target is going to open, read, or act on these emails based on elements, such as subject lines and personalization, with the great call to action included to make this email stand out.

Further, it includes best practices about timing, follow up, and legality that will ensure all cold emailing is done perfectly, ethically, and most importantly, effectively. Last but not the least, it mentions the cold emailing future-that hints to the probable landscape dominated by personalization, AI and new technologies such as VR and AR.

Key Takeaways:


Brand-New Instantly AI Tutorial 🚀 Watch the full 24-min video here

Video published: February 23, 2024

This was a completely new tutorial video from Instantly, titled “Instantly AI Full Tutorial | Best Cold Email Software”.

This video takes you through A to Z on setting up, customizing, and managing your outreach with finesse that is impressive yet intuitive.

From the starting point, you may understand this, but Instantly AI demystifies that cold email world, of which so many are so afraid, and delivers on tools to find leads-in a price that is unimaginable-and filter. AI-driven messaging customization is at times felt like having an angel on your shoulder.

Very easily one can monitor health, test deliverability as well as personalize messaging. It is revolutionary.

This is a game-changer for businesses and marketers who are looking to cut through the noise and connect with their audience in a meaningful way.

But it’s not about sending emails; it’s about sending smart emails. The video shows how Instantly AI allows users to tap into recent news, craft unique messages, and optimize every element of their campaigns for the highest engagement rates.

Key Takeaways:


Personal insights

Be careful with your warm-up time. In the past, we used to warm up inboxes for 1 week, and now we try to make it at least 3 weeks.

Also, try to not track opens, as it will increase deliverability.

Unsubscribe links — it’s a good practice, but some are still skeptical on whether it hurts or helps you. This is because you get more replies (lots of “NO”s, but still helps your deliverability.

Set up 3 inboxes for each alias domain. Seems to be the best way to go. We used to do 10 but have seen better results with 3.


Why It Matters

Deliverability is still king. In a world full of noise, the secret to standing out is no longer just about being heard—it’s about being remembered. 2024 calls for creativity, innovation, and a touch of personal flair. Stay tuned for more insights that’ll keep your emails not just in the inbox but on the mind.

To more and better leads,

Adam